60 Years of Logos

by | Dec 24, 2017 | Awesome People, Art | 0 comments

“The job of a logo is to identify. Symbols don’t make it clear what you do, it just makes it clearer who they are. The less they say the better. Over time it’s going to take on the characteristics, for good or for bad.” – Ivan Chermayeff and Tom Geismar

Thank you, Dress Code for producing this wonderful documentary (I could seriously watch an hour or more of this!).

 

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